Swiss agritourism: A cow massage and a roll in the hay
This year, global tourism is on track to recover to pre-pandemic levels. Restless travelers are fed up waiting for COVID to disappear (it won’t); they’re spreading their wings and seeking adventures.
That’s great news to world leaders such as Francisco Betti, head of the Global Industries team at the World Economic Forum. At a forum meeting in May, he gushed about this encouraging milestone and its potential impact.